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Neubig, C.M., & Roosen, J. (2021). Exploring the Influencing Factors of Consumers’ Willingness to Consume Aging Produce with a Focus on Health and Safety Perception. Working Paper presented at the Association of Consumer Research Conference, October 28-30, 2021.
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Title:
A Means-End Chain Approach to Investigate Motives for the Choice of Bread Made from Heritage Cereals
Document type:
Konferenzbeitrag
Author(s):
Wang, W., Hempel, C., Roosen, J.
Non-TUM Co-author(s):
ja
Cooperation:
international
Intellectual Contribution:
Discipline-based Research
Book / Congress title:
Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaus e.V.
Congress (additional information):
Göttingen
Year:
2023
Month:
Sep
Key publication:
Nein
Peer reviewed:
Ja
Commissioned:
not commissioned
Technology:
Nein
Interdisciplinarity:
Ja
Mission statement:
;
Ethics and Sustainability:
Ja
BibTeX
Occurrences:
mediaTUM Gesamtbestand
Hochschulbibliographie
2023
Schools und Fakultäten
TUM School of Management
Lehrstuhl für Marketing und Konsumforschung (Prof. Roosen)
mediaTUM Gesamtbestand
Einrichtungen
Schools
TUM School of Management
Departments
Marketing, Strategy and Leadership
Lehrstuhl für Marketing und Konsumforschung (Prof. Roosen)
Conferences