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- Title:
From Stress to Fun - How Life Transitions Predict the Likelihood of Choosing Novel Food Brands and Changing Preferences
- Document type:
- Konferenzbeitrag
- Author(s):
- Reitmeier, M.E.; Haase, C.M.; Roosen, J.
- Non-TUM Co-author(s):
- ja
- Cooperation:
- international
- Intellectual Contribution:
- Discipline-based Research
- Book / Congress title:
- Association of Consumer Research 2014
- Congress (additional information):
- Baltimore, USA
- Year:
- 2014
- Month:
- Oct
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Nein
- Commissioned:
- not commissioned
- Professional Journal:
- Nein
- Interdisciplinarity:
- Ja
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