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Title:
Wie informieren sich Verbraucherinnen und Verbraucher am Point of Sale? Eine Untersuchung zur Wahrnehmung von Kommunikationsmaßnahmen und Labels
Document type:
Zeitschriftenaufsatz
Author(s):
Gier-Reinartz, Nadine R.; Harms, Regina; Kenning, Peter; Neubig, Christina; Oehlmann, Malte; Roosen, Jutta
Non-TUM Co-author(s):
ja
Cooperation:
national
Intellectual Contribution:
Discipline-based Research
Journal title:
Journal of Consumer Protection and Food Safety
Journal listet in FT50 ranking:
nein
Year:
2024
Journal volume:
19
Journal issue:
S1
Pages contribution:
57-67
Fulltext / DOI:
doi:10.1007/s00003-024-01487-8
Publisher:
Springer Science and Business Media LLC
E-ISSN:
1661-57511661-5867
Date of publication:
16.04.2024
Judgement review:
None
Key publication:
Nein
Peer reviewed:
Ja
Commissioned:
not commissioned
Technology:
Nein
Interdisciplinarity:
Nein
Mission statement:
Infrastructure
Ethics and Sustainability:
Ja
SDG:
SDG 12: Responsible consumption and production
BibTeX
Occurrences:
mediaTUM Gesamtbestand
Hochschulbibliographie
2024
Schools und Fakultäten
TUM School of Management
Lehrstuhl für Marketing und Konsumforschung (Prof. Roosen)
mediaTUM Gesamtbestand
Einrichtungen
Schools
TUM School of Management
Departments
Marketing, Strategy and Leadership
Lehrstuhl für Marketing und Konsumforschung (Prof. Roosen)
Refereed Journal Articles