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Titel:

Product-Service Systems for Increasing Customer Acceptance Concerning Perceived Complexity

Dokumenttyp:
Konferenzbeitrag
Art des Konferenzbeitrags:
Vortrag / Präsentation
Autor(en):
Schmidt, Danilo Marcello; Hübner, Daniel; Mörtl, Markus
Seitenangaben Beitrag:
001-006
Abstract:
This paper investigates the potential of product-service systems (PSS) to increase customer acceptance concerning interoperability. First, a literature review investigates and analyses the influences of interoperability on customers and users. Based on the identified aspects like technical compatibility, technical infrastructure and the level of market penetration, we propose an approach for designing PSS to increase customer acceptance. We found three levels of PSS´ potentials: strategic issues...     »
Stichworte:
Product-service systems; product and service design; customer acceptance; interoperability; customer perception
Kongress- / Buchtitel:
4th International Conference on Serviceology
Datum der Konferenz:
06.09.2016-08.09.2016
Verlag / Institution:
Society for Serviceology
Verlagsort:
Tokio, Japan
Jahr:
2016
Quartal:
3. Quartal
Hinweise:
Entwicklungsprozesse
Semester:
SS 16
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