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- Title:
What Matters in IB is 'Added Distance': A New Approach to Assess the Effects of Cultural Distance on International Expansion
- Document type:
- Nicht veröffentlichter Vortrag
- Author(s):
- Hutzschenreuter, Thomas
- Event:
- Annual Conference, Istanbul
- Organization:
- Academy of International Business
- Year:
- 2013
- Notes:
- As part of a Panel: AIB Fellows Special Panel: Celebrating 25 Years of Kogut and Singh's 'The Effect of National Culture on the Choice of Entry Mode'; other panelists: E. Westney (chair), B. Kogut, T. Kostova, and S. Alemdar
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