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Document type:
Nicht veröffentlichter Vortrag
Author(s):
Hutzschenreuter, Thomas
Title:
What Matters in IB is 'Added Distance': A New Approach to Assess the Effects of Cultural Distance on International Expansion
Event:
Annual Conference, Istanbul
Organization:
Academy of International Business
Year:
2013
Notes:
As part of a Panel: AIB Fellows Special Panel: Celebrating 25 Years of Kogut and Singh's 'The Effect of National Culture on the Choice of Entry Mode'; other panelists: E. Westney (chair), B. Kogut, T. Kostova, and S. Alemdar
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