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Title:

Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective

Document type:
Zeitschriftenaufsatz
Author(s):
Diamantopoulos, A.; Sarstedt, M.; Fuchs, C.; Wilczynski, P.; Kaiser, S.
Non-TUM Co-author(s):
ja
Cooperation:
international
Intellectual Contribution:
Discipline-based Research
Journal title:
Journal of the Academy of Marketing Science
Journal listet in FT50 ranking:
Journal of the Academy of Marketing Science
Year:
2012
Journal volume:
40
Journal issue:
3
Judgement review:
0
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
Commissioned:
not commissioned
Professional Journal:
Nein
Interdisciplinarity:
Nein
Mission statement:
;
Ethics and Sustainability:
Nein
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