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Title:

Product-Service Systems for Increasing Customer Acceptance Concerning Perceived Complexity

Document type:
Konferenzbeitrag
Contribution type:
Vortrag / Präsentation
Author(s):
Schmidt, Danilo Marcello; Hübner, Daniel; Mörtl, Markus
Pages contribution:
001-006
Abstract:
This paper investigates the potential of product-service systems (PSS) to increase customer acceptance concerning interoperability. First, a literature review investigates and analyses the influences of interoperability on customers and users. Based on the identified aspects like technical compatibility, technical infrastructure and the level of market penetration, we propose an approach for designing PSS to increase customer acceptance. We found three levels of PSS´ potentials: strategic issues...     »
Keywords:
Product-service systems; product and service design; customer acceptance; interoperability; customer perception
Book / Congress title:
4th International Conference on Serviceology
Date of congress:
06.09.2016-08.09.2016
Publisher:
Society for Serviceology
Publisher address:
Tokio, Japan
Year:
2016
Quarter:
3. Quartal
Notes:
Entwicklungsprozesse
Semester:
SS 16
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