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- Title:
The innovation effect of user design: Exploring consumers' innovation perceptions of firms selling products designed by users.
- Document type:
- Zeitschriftenaufsatz
- Author(s):
- Schreier, Martin; Fuchs, Christoph; Dahl, Darren W.
- Non-TUM Co-author(s):
- ja
- Cooperation:
- international
- Intellectual Contribution:
- Discipline-based Research
- Journal title:
- Journal of Marketing
- Journal listet in FT50 ranking:
- Journal of Marketing
- Year:
- 2012
- Journal volume:
- 76
- Journal issue:
- 5
- Judgement review:
- 0
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Ja
- Commissioned:
- not commissioned
- Professional Journal:
- Nein
- Interdisciplinarity:
- Nein
- Mission statement:
- ;
- Ethics and Sustainability:
- Nein
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