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- Title:
E-Commerce in the German Book Industry - Changed Market Structure, Value Chains and Competitive Strategies
- Document type:
- Case
- Author(s):
- Hutzschenreuter, Thomas
- Non-TUM Co-author(s):
- nein
- Publisher:
- The European Case Clearing House Limited
- Publisher adress:
- Bedford
- Cooperation:
- -
- Intellectual Contribution:
- Contribution to Practice
- Year:
- 2001
- Key publication:
- Nein
- International:
- Ja
- Commissioned:
- not commissioned
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