Granulo, Armin;Fuchs, Christoph;Puntoni, Stefano
Preference for human (vs. robotic) labor is stronger in symbolic consumption contexts
Journal of Consumer Psychology
2020

Fuchs, Christoph;de Jong, Martijn G.;Schreier, Martin
Earmarking Donations to Charity: Cross-cultural Evidence on Its Appeal to Donors Across 25 Countries
Management Science
2019

Schroll, Roland;Schnurr, Benedikt;Grewal, Dhruv
Humanizing Products with Handwritten Typefaces
Journal of Consumer Research
2018

Schnurr, Benedikt
Too Cute to Be Healthy: How Cute Packaging Designs Affect Judgments of Product Tastiness and Healthiness
Journal of the Association for Consumer Research
2019
4
4
363-375

Granulo, Armin;Fuchs, Christoph;Puntoni, Stefano
Psychological reactions to human versus robotic job replacement
Nature Human Behaviour
2019
3
10
1062-1069

Fuchs, Christoph; Sting, Fabian J.; Schlickel, Maik; Alexy, Oliver
The Ideator’s Bias: How Identity-induced Self-efficacy Drives Overestimation in Employee-driven Process Innovation
Academy of Management Journal
2019
62
5
1498-1522

Schreier, M.; Nishikawa, H.; Fuchs, C.; Ogawa, S.
Crowdsourced Products Sell Better When They're Marketed That Way.
Harvard Business Review
2016

Nishikawa, H.; Schreier, M.; Fuchs, C.; Ogawa, S.
The value of marketing crowdsourced new products as such: Evidence from two randomized field experiments
Journal of Marketing Research
2017
54
5
525-539

Fuchs, Christoph; Diamantopoulos, Adamantios
Customer‐Perceived Positioning Effectiveness: Conceptualization, Operationalization, and Implications for New Product Managers
Journal of Product Innovation Management
2012
29
2

Diamantopoulos, A.; Sarstedt, M.; Fuchs, C.; Wilczynski, P.; Kaiser, S.
Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective
Journal of the Academy of Marketing Science
2012
40
3