User: Guest  Login
Document type:
Konferenzbeitrag 
Author(s):
Martins Pacheco, Nuno Miguel; Vazhapilli Sureshbabu, Anand; Nürnberger, Masaru Charles; Durán Noy, Laura Isabel; Zimmermann, Markus 
Title:
A FUZZY FRONT-END PRODUCT DEVELOPMENT FRAMEWORK FOR START-UPS 
Abstract:
Start-ups tend to form with a central idea that differentiates them from their competitors in the market. It is crucial for them to efficiently transform the idea into a marketable product. Prototyping helps to iteratively achieve a minimum viable product and plays a crucial role by enabling teams to test their ideas with limited resources early on. However, the prototyping process may have wrong focus leading to a suboptimal allocation of resources. Previously, we proposed role-based prototypin...    »
 
Book / Congress title:
Proceedings of the Design Society: Design in Motion 
Date of congress:
16.08 - 20.08.2021 
Publisher:
Cambridge University Press 
Date of publication:
27.07.2021 
Year:
2021 
Quarter:
3. Quartal 
Covered by:
Scopus 
Language:
en 
Notes:
Innovation & Kreativität 
Semester:
SS 21