- Title:
Marketing in the 21st Century
- Document type:
- Zeitschriftenaufsatz
- Author(s):
- Belz, F.M.
- Non-TUM Co-author(s):
- nein
- Cooperation:
- -
- Intellectual Contribution:
- Discipline-based Research
- Journal title:
- Business Strategy and the Environment
- Year:
- 2006
- Journal volume:
- 15
- Journal issue:
- 3
- Pages contribution:
- 1-5
- Judgement review:
- 0
- Key publication:
- Ja
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Nein
- Commissioned:
- not commissioned
- Professional Journal:
- Ja
- BibTeX