Activity-Related Incentives as Motivators in Open Innovation Communities

Many companies are using open innovation projects to create new and innovative ideas. Individuals who engage in open innovation usually participate voluntarily and without monetary rewards. What motivates these individuals and how can their motivation be increased? In two studies, the authors identify activity-related incentives as crucial. The authors find that achievement-related incentives and, with some limitations, power-related incentives positively correlate with optimal motivation, flow experience, and self-reported behaviour, when voluntarily working with an open innovation software platform. The authors conclude that open innovation projects should focus on activity-related incentives to enhance participants’ motivation for open innovation and their flow experience.     «

Many companies are using open innovation projects to create new and innovative ideas. Individuals who engage in open innovation usually participate voluntarily and without monetary rewards. What motivates these individuals and how can their motivation be increased? In two studies, the authors identify activity-related incentives as crucial. The authors find that achievement-related incentives and, with some limitations, power-related incentives positively correlate with optimal motivation, flow...     »