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Title:

Shopping in Virtual Reality Stores: The Influence of Immersion on System Adoption

Document type:
Zeitschriftenaufsatz
Author(s):
Peukert, Christian; Pfeiffer, Jella; Meißner, Martin; Pfeiffer, Thies; Weinhardt, Christof
Non-TUM Co-author(s):
ja
Cooperation:
national
Keywords:
virtual reality; laboratory experiments; immersive retail; IS adoption; hedonic and utilitarian information systems; consumer engagement
Intellectual Contribution:
Discipline-based Research
Journal title:
Journal of Management Information Systems
Journal listet in FT50 ranking:
Journal of Management Information Systems
Year:
2019
Journal volume:
36
Journal issue:
3
Pages contribution:
755-788
Fulltext / DOI:
doi:10.1080/07421222.2019.1628889
Publisher:
Informa UK Limited
E-ISSN:
0742-12221557-928X
Date of publication:
03.07.2019
Judgement review:
0
Key publication:
Ja
Peer reviewed:
Ja
International:
Ja
Commissioned:
not commissioned
Technology:
Nein
Interdisciplinarity:
Ja
Mission statement:
;
Ethics and Sustainability:
Ja
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