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Title:

Eye-Tracking-Based Classification of Information Search Behavior Using Machine Learning: Evidence from Experiments in Physical Shops and Virtual Reality Shopping Environments

Document type:
Zeitschriftenaufsatz
Author(s):
Pfeiffer, Jella; Pfeiffer, Thies; Meißner, Martin; Weiß, Elisa
Non-TUM Co-author(s):
ja
Cooperation:
national
Keywords:
virtual reality; recommender system; mobile eye tracking; goal-directed search; exploratory search; electronic commerce; field experiments; laboratory experiments; decision support systems
Intellectual Contribution:
Discipline-based Research
Journal title:
Information Systems Research
Journal listet in FT50 ranking:
Information Systems Research
Year:
2020
Journal volume:
31
Journal issue:
3
Pages contribution:
675-691
Fulltext / DOI:
doi:10.1287/isre.2019.0907
Publisher:
Institute for Operations Research and the Management Sciences (INFORMS)
E-ISSN:
1047-70471526-5536
Date of publication:
01.09.2020
Judgement review:
0
Key publication:
Ja
Peer reviewed:
Ja
International:
Ja
Commissioned:
not commissioned
Technology:
Nein
Interdisciplinarity:
Ja
Mission statement:
;
Ethics and Sustainability:
Nein
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