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Titel:

Translated Attributes as Choice Architecture: Aligning Objectives and Choices Through Decision Signposts

Dokumenttyp:
Zeitschriftenaufsatz
Autor(en):
Ungemach, C.; Camilleri, A. R.; Johnson, E. J.; Larrick, R. P.; Weber, E. U.
Nicht-TUM Koautoren:
ja
Kooperation:
international
Abstract:
Every attribute can be expressed in multiple ways. For example, car fuel economy can be expressed as fuel efficiency (“miles per gallon”), fuel cost in dollars, or tons of greenhouse gases emitted. Each expression, or “translation,” highlights a different aspect of the same attribute. We describe a new mechanism whereby translated attributes can serve as decision “signposts” because they (1) activate otherwise dormant objectives, such as proenvironmental values and goals, and (2) direct the pers...     »
Stichworte:
behavioral decision making; behavioral economics; consumer behavior; choice architecture; theory; government; regulations; applications; marketing; segmentation; translated attributes; proenvironmental behavior
Intellectual Contribution:
Contribution to Practice
Zeitschriftentitel:
Management Science
Journal gelistet in FT50 Ranking:
Management Science
Jahr:
2018
Seitenangaben Beitrag:
2445-2459
Nachgewiesen in:
Scopus; Web of Science
Volltext / DOI:
doi:10.1287/mnsc.2016.2703
Verlag / Institution:
Institute for Operations Research and the Management Sciences (INFORMS)
E-ISSN:
0025-19091526-5501
Status:
Verlagsversion / published
Eingereicht (bei Zeitschrift):
02.02.2015
Angenommen (von Zeitschrift):
23.08.2016
Publikationsdatum:
01.05.2018
Urteilsbesprechung:
0
Key publication:
Ja
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
commissioned:
not commissioned
Professional Journal:
Ja
Technology:
Nein
Interdisziplinarität:
Ja
Leitbild:
Energy, Climate, Environment
Ethics und Sustainability:
Ja
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