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Titel:

Verification of Quality Criteria by Customer Integration

Dokumenttyp:
Konferenzbeitrag
Autor(en):
Füller, Kathrin; Schenkl, Sebastian; Schneider, Franz-Xaver; Hutterer, Philipp; Mörtl, Markus; Krcmar, Helmut
Nicht-TUM Koautoren:
ja
Kooperation:
national
Abstract:
The design and development of new products targeted at unknown market segments is related to challenges such as uncertainty in regard of customers? quality demand. For successfully developing new products, companies need to identify product features that determine the product quality as perceived by customers. To this end, customer integration into innovation processes is a valuable approach. In this paper, we introduce a methodology for evaluating quality criteria by customer integration and il...     »
Intellectual Contribution:
Discipline-based Research
Kongress- / Buchtitel:
13th INTERNATIONAL DESIGN CONFERENCE - DESIGN 2014
Kongress / Zusatzinformationen:
Dubrovnik, Croatia
Jahr:
2014
Monat:
May
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
commissioned:
not commissioned
Professional Journal:
Nein
Interdisziplinarität:
Nein
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