- Titel:
Growth Strategies in Mature Markets. Sustainability Marketing in the Beverage Industry
- Dokumenttyp:
- Zeitschriftenaufsatz
- Autor(en):
- Belz, F.M.
- Nicht-TUM Koautoren:
- nein
- Kooperation:
- -
- Intellectual Contribution:
- Discipline-based Research
- Zeitschriftentitel:
- Brewing and Beverage Industry International
- Jahr:
- 2005
- Band / Volume:
- 4
- Seitenangaben Beitrag:
- 10-13
- Urteilsbesprechung:
- 0
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Nein
- commissioned:
- not commissioned
- Professional Journal:
- Ja
- BibTeX