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- Titel:
Towards a pattern based approach for designing virtual communities for innovations
- Dokumenttyp:
- Konferenzbeitrag
- Autor(en):
- Huber, Michael; Leimeister, Jan Marco; Krcmar, Helmut
- Nicht-TUM Koautoren:
- ja
- Kooperation:
- national
- Abstract:
- In the field of Open Innovation, virtual communities set up by companies in order to integrate customers into their innovation process are a new and promising instrument. As there is actually a lack of systematic approaches for designing these communities, in this paper, we propose a pattern based two-step model, which enables non-intuitive design choices for virtual communities for innovations.
- Intellectual Contribution:
- Discipline-based Research
- Kongress- / Buchtitel:
- Workshop-Proceedings der Tagung Mensch & Computer 2009
- Kongress / Zusatzinformationen:
- Berlin, Germany
- Verlag / Institution:
- Logos
- Jahr:
- 2009
- Monat:
- Sep
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Nein
- Book review:
- Nein
- commissioned:
- not commissioned
- Professional Journal:
- Nein
- Leitbild:
- ;
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