Taking chairs as an example, the influence of aesthetic pleasure on physical comfort is examined. It is observed that at least during first encounter with the product this influence is strong enough to enhance physical comfort. From evolution psychology, indications for the existence of objective criteria for sensory preference are identified. These criteria are translated into Gestalt principles (addressing the shape) of physical objects, mainly targeting at the visual and tactile channel. Next, these principles are experimentally applied to office chairs and then validated. To conclude, the design principles defined show the potential not only to increase the ergonomic quality of the product but also to foster its market acceptance.
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Taking chairs as an example, the influence of aesthetic pleasure on physical comfort is examined. It is observed that at least during first encounter with the product this influence is strong enough to enhance physical comfort. From evolution psychology, indications for the existence of objective criteria for sensory preference are identified. These criteria are translated into Gestalt principles (addressing the shape) of physical objects, mainly targeting at the visual and tactile channel. Next...
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