When tradition turns to innovation: Japanese consumers' evaluation of new food products
Food Quality and Preference
2025
127
105440
The demand for non-alcoholic beverages across income groups and implications for sugar-sweetened beverage taxation in Germany
Q Open
2025
5
2
Linking means-end chains and latent classes: Results from a Germany-wide online survey on heritage cereals
Journal of International Food & Agribusiness Marketing
2025
1-25
Enhancing Consumers’ Acceptance of Innovative Products: The Role of Consumer Characteristics and Marketing Measures
2025
Dissertation
58 p.