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Title:

Exploring Change Management Activities for Digitalization: The Case of a German Not-for-Profit Sport Club

Document type:
Buchbeitrag
Author(s):
Pape, Lennart, Koenigstorfer, Joerg
Non-TUM Co-author(s):
nein
Cooperation:
-
Pages contribution:
1-26
Book title:
Digital Marketing in Sports: Global Perspectives
Intellectual Contribution:
Discipline-based Research
Publisher:
Routledge
Publisher address:
Milton Park
Year:
2023
Key publication:
Nein
Peer reviewed:
ja
International:
Nein
Book review:
Nein
Commissioned:
not commissioned
Category:
textbook
Technology:
Ja
Interdisciplinarity:
Ja
Mission statement:
Communication, Information
Ethics and Sustainability:
Nein
SDG:
SDG 3: Good health and well-being
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