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Titel:

Value Drivers of Artificial Intelligence

Dokumenttyp:
Konferenzbeitrag
Autor(en):
Timo Phillip Böttcher, Michael Weber, Jörg Weking, Andreas Hein, Helmut Krcmar
Nicht-TUM Koautoren:
nein
Kooperation:
-
Abstract:
Artificial intelligence (AI) holds great potential for firms to create new business models and gain competitive advantages. While some pioneers are effectively leveraging AI, most firms are struggling to capitalize on the opportunities for value creation. Previous research has highlighted the performance benefits, success factors, and challenges of adopting AI. However, the value drivers of AI, specifically regarding how AI creates value, remain unclear and need exploration so that firms can ada...     »
Intellectual Contribution:
Discipline-based Research
Kongress- / Buchtitel:
Americas Conference on Information Systems (AMCIS) 2022
Kongress / Zusatzinformationen:
Minneapolis, USA
Jahr:
2022
Monat:
Aug
Key publication:
Ja
Peer reviewed:
Ja
commissioned:
commissioned by government agency
Interdisziplinarität:
Nein
Leitbild:
;
Technology:
Nein
Ethics und Sustainability:
Nein
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