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Titel:

Product and Environmental Influences on Marketing-Mix Standardization: A Central Eastern European Perspective

Dokumenttyp:
Konferenzbeitrag
Autor(en):
Codita, R.; Belz, F. M.
Nicht-TUM Koautoren:
nein
Kooperation:
-
Intellectual Contribution:
Discipline-based Research
Kongress- / Buchtitel:
AMA Winter Educators' Conference
Kongress / Zusatzinformationen:
New Orleans, USA
Jahr:
2010
Monat:
Feb
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
commissioned:
not commissioned
Professional Journal:
Nein
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