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- Title:
From Product to Platform: How can BMW compete with Platform Giants?
- Document type:
- Zeitschriftenaufsatz
- Author(s):
- Weiss,Niklas; Schreieck,Maximilian; Wiesche,Manuel; Krcmar,Helmut
- Non-TUM Co-author(s):
- nein
- Cooperation:
- -
- Intellectual Contribution:
- Learning and Pedagogical Research
- Journal title:
- Journal of Information Technology Teaching Cases
- Journal listet in FT50 ranking:
- nein
- Year:
- 2020
- Fulltext / DOI:
- doi:10.1177/2043886920944185
- Judgement review:
- 0
- Key publication:
- Nein
- Peer reviewed:
- Ja
- Commissioned:
- not commissioned
- Technology:
- Ja
- Interdisciplinarity:
- Ja
- Mission statement:
- ;
- Ethics and Sustainability:
- Nein
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