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Title:

Employer branding: A brand equity-based literature review and research agenda

Document type:
Zeitschriftenaufsatz
Author(s):
Theurer, C.; Tumasjan, A.; Welpe, I. M.; Lievens, F.
Non-TUM Co-author(s):
ja
Cooperation:
-
Intellectual Contribution:
Discipline-based Research
Journal title:
International Journal of Management Reviews
Journal listet in FT50 ranking:
nein
Year:
2016
Fulltext / DOI:
doi:10.1111/ijmr.12121
Judgement review:
0
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
Commissioned:
not commissioned
Professional Journal:
Nein
Interdisciplinarity:
Nein
Mission statement:
;
Ethics and Sustainability:
Nein
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