Koenigstorfer, Joerg;Baumgartner, HansThe Effect of Fitness Branding on Restrained Eaters’ Food Consumption and Postconsumption Physical ActivityJournal of Marketing Research2016531124-138
Pfitzner, Rebecca; Koenigstorfer, JoergQuality of life of residents living in a city hosting mega-sport events: a longitudinal studyBMC Public Health2016161
Koenigstorfer, Joerg; Uhrich, SebastianConsumer Attitudes toward Sponsors’ Counterambush Marketing AdsPsychology & Marketing2017346631-647
Koenigstorfer, Joerg;Schmidt, Walter FJEffects of exercise training and a hypocaloric diet on female monozygotic twins in free-living conditionsPhysiology & Behavior20111045838-844
Koenigstorfer, Joerg;Groeppel-Klein, Andrea;Schmitt, MarcoYou'll never walk alone" – how loyal are soccer fans to their clubs when they are struggling against relegation?Journal of Sport Management2010246649-675
Koenigstorfer, Joerg;Groeppel-Klein, Andrea;Kettenbaum, Myriam;Klicker, KristinaEat fit. Get big? How fitness cues influence food consumption volumesAppetite2013651165-169
Koenigstorfer, Joerg;Groeppel-Klein, Andrea;Kamm, FriederikeHealthy Food Decision-Making in Response to Traffic Light Color-Coded Nutrition LabelingJournal of Public Policy & Marketing201433114-18
Koenigstorfer, Joerg;Groeppel-Klein, AndreaImplicit and explicit attitudes to sponsors and ambushersEuropean Sport Management Quarterly2012125477-499