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Titel:

The Good, the Bad, and the Dynamic: Changes to Retail Business Models During Covid-19

Dokumenttyp:
Konferenzbeitrag
Autor(en):
Timo Phillip Böttcher, Jörg Weking, Helmut Krcmar
Nicht-TUM Koautoren:
nein
Kooperation:
-
Abstract:
Crises, such as the COVID-19 pandemic, challenge the economy and require firms to become resilient to external change. During COVID-19, the retail industry faced double-edged consequences. While brick and mortar business models (BMs) were discontinued, online retail thrived. Extant BM research has investigated several crises; however, it still lacks an explanation of how BM change increases resilience to cope with crises. We analyze the BMs of 45 European retailers and the BM changes implemente...     »
Intellectual Contribution:
Discipline-based Research
Kongress- / Buchtitel:
35th Bled eConference
Kongress / Zusatzinformationen:
Bled, Slovenia
Jahr:
2022
Monat:
Jun
Key publication:
Ja
Peer reviewed:
Ja
commissioned:
commissioned by government agency
Interdisziplinarität:
Nein
Leitbild:
;
Technology:
Nein
Ethics und Sustainability:
Nein
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