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Titel:

How Companies Create Value From Data – A Taxonomy on Data, Approaches, and Resulting Business Value

Dokumenttyp:
Konferenzbeitrag
Autor(en):
Bäcker, Julius; Böttcher, Timo Phillip; Weking, Jörg
Nicht-TUM Koautoren:
nein
Kooperation:
-
Abstract:
Technological advancements allow companies to increasingly create value from data and to capture it with business model innovations. However, many firms struggle to leverage data and seize valuable opportunities. Despite its importance, research lacks studies on how firms successfully create value based on data and what kind of business value results from it. To address this issue, we analyze 78 case studies and develop a taxonomy to uncover needed data, approaches, and resulting business value...     »
Intellectual Contribution:
Discipline-based Research
Kongress- / Buchtitel:
ECIS 2021 - 29TH EUROPEAN CONFERENCE ON INFORMATION SYSTEMS
Kongress / Zusatzinformationen:
Virtual (Marrackesh, Morocco)
Jahr:
2021
Monat:
Jun
Key publication:
Ja
Peer reviewed:
Ja
commissioned:
commissioned by government agency
Interdisziplinarität:
Nein
Leitbild:
;
Technology:
Nein
Ethics und Sustainability:
Nein
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