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Title:

From Product to Platform: How can BMW compete with Platform Giants?

Document type:
Zeitschriftenaufsatz
Author(s):
Weiss,Niklas; Schreieck,Maximilian; Wiesche,Manuel; Krcmar,Helmut
Non-TUM Co-author(s):
nein
Cooperation:
-
Intellectual Contribution:
Learning and Pedagogical Research
Journal title:
Journal of Information Technology Teaching Cases
Journal listet in FT50 ranking:
nein
Year:
2020
Fulltext / DOI:
doi:10.1177/2043886920944185
Judgement review:
0
Key publication:
Nein
Peer reviewed:
Ja
Commissioned:
not commissioned
Technology:
Ja
Interdisciplinarity:
Ja
Mission statement:
;
Ethics and Sustainability:
Nein
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