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- Title:
Consumer Integration in Innovation Processes. A New Approach for Creating and Enhancing Innovations for the Base-of-the-Pyramide (BoP)?
- Document type:
- Buchbeitrag
- Author(s):
- Belz, F.M.; Krämer, A.
- Non-TUM Co-author(s):
- nein
- Cooperation:
- international
- Editor:
- Kandachar, P.; Halme, M.
- Book title:
- Sustainability Challenges and Solutions at the Base-of-the-Pyramid (BoP): Business, Technology and the Poor
- Intellectual Contribution:
- Discipline-based Research
- Publisher:
- Greenleaf
- Publisher address:
- London
- Year:
- 2008
- Key publication:
- Nein
- Peer reviewed:
- ja
- International:
- Ja
- Book review:
- Nein
- Commissioned:
- not commissioned
- Category:
- textbook
- Mission statement:
- ;
BibTeX