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Title:

Are Truthful Bidders Paying too Much? Efficiency and Revenue in Display Ad Auctions

Document type:
Zeitschriftenaufsatz
Author(s):
Sutterer, Paul; Waldherr, Stefan; Bichler, Martin
Non-TUM Co-author(s):
nein
Cooperation:
-
Keywords:
Publikationen in Zeitschriften mit Reviewverfahren, auction,WS18,market, adone
Intellectual Contribution:
Discipline-based Research
Journal title:
ACM Transactions on Management Information Systems
Journal listet in FT50 ranking:
nein
Year:
2019
Journal volume:
10
Journal issue:
2
Pages contribution:
1–18
Fulltext / DOI:
doi:10.1145/3325523
Judgement review:
0
Key publication:
Nein
Peer reviewed:
Ja
Commissioned:
not commissioned
Technology:
Nein
Interdisciplinarity:
Nein
Mission statement:
;
Ethics and Sustainability:
Nein
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