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Title:

Interactions between Brands and CO-labels The Case of “Bavarian Beer” and “Munich Beer” - Application of a conditional logit model

Document type:
Zeitschriftenaufsatz
Author(s):
Profeta, Adriano; Enneking, Ulrich; Balling Richard
Non-TUM Co-author(s):
ja
Cooperation:
national
Keywords:
Conditional logit model; country\-of\-origin; discrete choice experiment; protected geographical indication
Dewey Decimal Classification:
050 Zeitschriften, fortlaufende Sammelwerke
Intellectual Contribution:
Discipline-based Research
Journal title:
Journal of International Food & Agribusiness Marketing
Journal listet in FT50 ranking:
nein
Year:
2008
Journal volume:
20
Journal issue:
3
Pages contribution:
73-89
Reviewed:
ja
Language:
en
Judgement review:
0
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
Commissioned:
not commissioned
Professional Journal:
Ja
Mission statement:
;
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