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- Title:
New insights into the acceptance of mobile internet services: A mixed-method approach
- Document type:
- Zeitschriftenaufsatz
- Author(s):
- Groeppel-Klein, Andrea; Koenigstorfer, Joerg
- Non-TUM Co-author(s):
- ja
- Cooperation:
- national
- Intellectual Contribution:
- Discipline-based Research
- Journal title:
- International Journal of Internet Marketing and Advertising
- Year:
- 2007
- Journal volume:
- 4
- Journal issue:
- 1
- Pages contribution:
- 72-92
- Reviewed:
- ja
- Fulltext / DOI:
- doi:10.1504/IJIMA.2007.014798
- Print-ISSN:
- 1477-5212
- Judgement review:
- 0
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Nein
- Commissioned:
- not commissioned
- Professional Journal:
- Ja
- Mission statement:
- ;
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