User: Guest  Login
Title:

TV Spectators' Visual Attention to In-Stadium Sponsorship Messages

Document type:
Konferenzbeitrag
Author(s):
Bartsch, Katja and Joerg Koenigstorfer
Non-TUM Co-author(s):
nein
Cooperation:
national
Intellectual Contribution:
Contribution to Practice
Book / Congress title:
22nd European Association for Sport Management Conference
Congress (additional information):
Coventry
Year:
2014
Month:
Sep
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
Commissioned:
not commissioned
Interdisciplinarity:
Ja
Mission statement:
Communication, Information
Ethics and Sustainability:
Ja
 BibTeX