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Titel:

Can Stakeholder-Analysis support Open Innovation?

Dokumenttyp:
Konferenzbeitrag
Autor(en):
Guertler, Matthias R.; Lewandowski, Paulina; Klaedtke, Kevin; Lindemann, Udo
Abstract:
Open Innovation (OI) opens a company’s innovation process towards its environment. This allows advantages, such as better market orientation, the utilization of external expertise or the exploitation of new markets. However, the success of an OI-project is directly linked to the selection of appropriate actors. It is important to choose actors who can contribute to an issue and it is also crucial not to forget actors important to the success of the OI-project. So far the selection of appropriate...     »
Stichworte:
Actors analysis; innovation actors; Lead User; Open Innovation; product development; requirements; stakeholder analysis
Herausgeber:
The International Society for Professional Innovation Management
Kongress- / Buchtitel:
The 6th ISPIM Innovation Symposium – Innovation in the Asian Century
Kongress / Zusatzinformationen:
Actors analysis; innovation actors; Lead User; Open Innovation; product development; requirements; stakeholder analysis
Datum der Konferenz:
8.-11.12.2013
Verlagsort:
Melbourne, Australia
Jahr:
2013
Quartal:
4. Quartal
Reviewed:
ja
Hinweise:
Innovation & Kreativität
Semester:
WS 13-14
 BibTeX