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- Title:
Interactions between Brands and CO-labels The Case of “Bavarian Beer” and “Munich Beer” - Application of a conditional logit model
- Document type:
- Zeitschriftenaufsatz
- Author(s):
- Profeta, Adriano; Enneking, Ulrich; Balling Richard
- Non-TUM Co-author(s):
- ja
- Cooperation:
- national
- Keywords:
- Conditional logit model; country\-of\-origin; discrete choice experiment; protected geographical indication
- Dewey Decimal Classification:
- 050 Zeitschriften, fortlaufende Sammelwerke
- Intellectual Contribution:
- Discipline-based Research
- Journal title:
- Journal of International Food & Agribusiness Marketing
- Journal listet in FT50 ranking:
- nein
- Year:
- 2008
- Journal volume:
- 20
- Journal issue:
- 3
- Pages contribution:
- 73-89
- Reviewed:
- ja
- Language:
- en
- Judgement review:
- 0
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Nein
- Commissioned:
- not commissioned
- Professional Journal:
- Ja
- Mission statement:
- ;
BibTeX