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Document type:
Zeitschriftenaufsatz 
Author(s):
Schnurr, Benedikt 
Non-TUM Co-author(s):
nein 
Cooperation:
Title:
Too Cute to Be Healthy: How Cute Packaging Designs Affect Judgments of Product Tastiness and Healthiness 
Intellectual Contribution:
Discipline-based Research 
Journal title:
Journal of the Association for Consumer Research 
Journal listet in FT50 ranking:
nein 
Year:
2019 
Journal volume:
Journal issue:
Pages contribution:
363-375 
Fulltext / DOI:
Publisher:
University of Chicago Press 
E-ISSN:
2378-18152378-1823 
Date of publication:
01.10.2019 
Key publication:
Nein 
Peer reviewed:
Ja 
International:
Ja 
Book review:
Nein 
Commissioned:
not commissioned 
Professional Journal:
Nein 
Interdisciplinarity:
Ja 
Mission statement:
Ethics and Sustainability:
Ja