Assuming that employee identity can support or even substitute monetary incentives, a few main questions arise for the employer: How does employee identity emerge? What are the influencing factors (determinants) in the process of employee identity formation and how are the relationships between the single influencing factors shaped? To answer these questions, in the first part of this thesis Mead’s human identity theory is derived and adapted for its application of the concept employee identity. In the second part, these interdependent determinants are integrated into one empirical model structure and then, these relationships are examined based on ten model variants.
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Assuming that employee identity can support or even substitute monetary incentives, a few main questions arise for the employer: How does employee identity emerge? What are the influencing factors (determinants) in the process of employee identity formation and how are the relationships between the single influencing factors shaped? To answer these questions, in the first part of this thesis Mead’s human identity theory is derived and adapted for its application of the concept employee identity....
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