Real Estate frames our daily lives. Furthermore, the Construction and Real Estate sector is one of the main pillars of the German national economy. However, this sector is currently going through a structural change. Against this backdrop, this study pursues the question of what a typical construction company can do to promote its success long term within the given competitive situation. This study is particularly concerned with small construction companies working without subcontractors, which constitute the greater part of the sector.
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Real Estate frames our daily lives. Furthermore, the Construction and Real Estate sector is one of the main pillars of the German national economy. However, this sector is currently going through a structural change. Against this backdrop, this study pursues the question of what a typical construction company can do to promote its success long term within the given competitive situation. This study is particularly concerned with small construction companies working without subcontractors, which...
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