Rebecca Pfitzner and Joerg Koenigstorfer
Corporate Running Event Participation Improves Organizational Climate in Employees
Journal of Global Sport Management
2017

Cornwell, T. Bettina and Joerg Koenigstorfer
Sponsors as Meso-Level Actors in Sport: Understanding Individual Decisions as Foundational to Sustainability in Food and Drink
Routledge Handbook of Sport and the Environment
Routledge
2017

Lucke, Sabrina, Joerg Koenigstorfer, and Angela Y. Lee
Consumer Reactance to Persuasive Messages: How Personal Preferences Influence Attitude and Attitude Change
Advances in Consumer Research
San Diego
2017

Lucke, Sabrina, Cheng-Hui Wu und Jörg Königstorfer
Gesundes Pendeln zum Arbeitsplatz innerhalb von Städten: Bedeutung der Luftqualität
23. Sport­wissenschaft­licher Hochschultag
München
2017

Huettermann, Marcel, Sebastian Uhrich, and Joerg Koenigstorfer
Fan Engagement Value in Team Sport: Service-Dominant Logic Informed Dimensions
24th European Association for Sport Management Conference
Bern
2017

Over, Julia and Joerg Koenigstorfer
Enjoying the Game – Enjoying the Burger? (Un)Healthy Food Choices of Sport Spectators
24th European Association for Sport Management Conference
Bern
2017

Pfitzner, Rebecca, Schlegel, Andrea, and Koenigstorfer, Joerg
The Impact of Atmosphere in the City on Subjective Well-Being of Rio de Janeiro Residents During (vs. Before) the 2014 FIFA World Cup
Journal of Sport Management
2017
31
6

Habitzreuter, Anna and Joerg Koenigstorfer
Reduce and Reuse Waste: The Role of Perceived Consumer Effectiveness and Green Values on Disposal Behavior
46th European Marketing Academy Conference
Groningen
2017

Lucke, Sabrina, Joerg Koenigstorfer, and Angela Y. Lee
Rejecting the Person Leads to Rejecting the Message: Extending the Theory of Psychological Reactance
46th European Marketing Academy Conference
Groningen
2017

Koenigstorfer, Joerg; Uhrich, Sebastian
Consumer Attitudes toward Sponsors’ Counterambush Marketing Ads
Psychology & Marketing
2017
34
6
631-647