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Title:

Made by her vs. him: Gender influences in product preferences and the role of individual action efficacy in restoring social equalities

Document type:
Zeitschriftenaufsatz
Author(s):
Schnurr, Benedikt ; Halkias, Georgios
Keywords:
RESEARCH ARTICLE ; RESEARCH ARTICLES ; action efficacy ; gender ; personizing ; product preference ; social inequality
Journal title:
Journal of Consumer Psychology
Year:
2022
Journal volume:
33
Journal issue:
3
Pages contribution:
510-528
Fulltext / DOI:
doi:10.1002/jcpy.1327
E-ISSN:
1057-7408 ; 1532-7663
Date of publication:
27.10.2022
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