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Title:

New ventures’ sustainability missions – A marketing necessity or all-embracing management tool?

Document type:
Konferenzbeitrag
Author(s):
Tryba, Anne; Röhm, Thomas
Non-TUM Co-author(s):
ja
Cooperation:
national
Intellectual Contribution:
Discipline-based Research
Book / Congress title:
24th Annual Interdisciplinary Conference on Entrepreneurship and Innovation (G-Forum)
Congress (additional information):
Dresden, Germany
Year:
2021
Peer reviewed:
Ja
Commissioned:
not commissioned
Technology:
Nein
Interdisciplinarity:
Nein
Mission statement:
;
Ethics and Sustainability:
Ja
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