Login
- Title:
The Signal Value of Crowdfunded Products
- Document type:
- Zeitschriftenaufsatz
- Author(s):
- Acar, Oguz A.; Dahl, Darren W.; Fuchs, Christoph; Schreier, Martin
- Journal title:
- Journal of Marketing Research
- Year:
- 2021
- Journal volume:
- 58
- Journal issue:
- 4
- Pages contribution:
- 644-661
- Fulltext / DOI:
- doi:10.1177/00222437211012451
- Publisher:
- SAGE Publications
- E-ISSN:
- 0022-24371547-7193
- Date of publication:
- 31.05.2021
BibTeX
Occurrences: