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Titel:

Do Point of Sale RFID-Based Information Services Make a Difference?

Dokumenttyp:
Zeitschriftenaufsatz
Autor(en):
Resatsch, Florian; Sandner, Uwe; Leimeister, Jan Marco; Krcmar, Helmut
Nicht-TUM Koautoren:
nein
Kooperation:
-
Abstract:
The increase in RFID implementation in retail allows the development of smart product information applications. However, literature describes only a few evaluations of RFID retail applications with real consumers. The question that arises is, whether such theoretically possible user-centric ubiquitous computing applications meet user needs and, if so, what method is best to investigate this? For our investigation, we developed a mobile phone application prototype based on Near Field Communicatio...     »
Intellectual Contribution:
Discipline-based Research
Zeitschriftentitel:
Elektronic Markets
Jahr:
2008
Band / Volume:
18
Seitenangaben Beitrag:
S. 216-231
Key publication:
Nein
Peer reviewed:
Ja
International:
Ja
Book review:
Nein
commissioned:
not commissioned
Professional Journal:
Nein
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