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- Title:
Engaging energy saving through motivation-specific social comparison
- Document type:
- Konferenzbeitrag
- Author(s):
- Petkov, Petromil; Köbler, Felix; Foth, Marcus; Medland, Richard C.; Krcmar, Helmut
- Non-TUM Co-author(s):
- nein
- Cooperation:
- -
- Abstract:
- Comparison is widely used in research projects and commercial products whose goal is to motivate energy saving at home. This research builds on fundamental theories from social psychology in an attempt to shed light on how to motivate consumers to conserve energy by providing relevant people for social comparison depending on consumer?s motivation to compare. To support the research process, the mobile application EnergyWiz was developed through a theory-driven design approach. Along with other... »
- Intellectual Contribution:
- Discipline-based Research
- Book / Congress title:
- ACM CHI Conference on Human Factors in Computing Systems
- Congress (additional information):
- Vancouver, BC, Canada
- Year:
- 2011
- Month:
- Apr
- Key publication:
- Nein
- Peer reviewed:
- Ja
- International:
- Ja
- Book review:
- Nein
- Commissioned:
- not commissioned
- Professional Journal:
- Nein
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