The present dissertation provides the first empirical findings regarding the difference of per-sonal visions and goals. Personal visions are represented in a pictorial format, whereas personal goals are represented in a language-based format. Personal visions are associated with the implicit motive system, personal goals, in contrast, not. Moreover, the findings outline the role of positive affect in the perception of the motivational power of personal visions as well as in the development of a motive-congruent personal vision. Furthermore, the present research showed the beneficial effects of personal visions on the development of motive-congruent goals.
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The present dissertation provides the first empirical findings regarding the difference of per-sonal visions and goals. Personal visions are represented in a pictorial format, whereas personal goals are represented in a language-based format. Personal visions are associated with the implicit motive system, personal goals, in contrast, not. Moreover, the findings outline the role of positive affect in the perception of the motivational power of personal visions as well as in the development of a...
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