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Document type:
Zeitschriftenaufsatz 
Author(s):
Fähling, Jens; Huber, Michael; Böhm, Felix; Krcmar, Helmut; Leimeister, Jan Marco 
Non-TUM Co-author(s):
ja 
Cooperation:
national 
Title:
Scenario planning for innovation development: an overview of different innovation domains 
Abstract:
Innovations expressed by customers are often unstructured, unclear,and ambiguous, making it diffi cult to interpret customers? contributions, integrate them into a company?s R&D; department and transfer them into comprehensible requirements for the development of product, service or software innovations. To close this gap, the paper presents scenarios as a technique to support communication between customers and developers along the R&D; process and to reduce feedback cycles. A basic understanding o...    »
 
Intellectual Contribution:
Discipline-based Research 
Journal title:
International Journal of Technology Intelligence and Planning 
Year:
2012 
Journal volume:
Month:
Juni 
Pages contribution:
S. 95-114 
Key publication:
Nein 
Peer reviewed:
Ja 
International:
Ja 
Book review:
Nein 
Commissioned:
not commissioned 
Professional Journal:
Nein