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Document type:
Konferenzbeitrag 
Author(s):
Böhm, Felix; Fähling, Jens; Huber, Michael; Leimeister, Jan Marco; Krcmar, Helmut 
Non-TUM Co-author(s):
ja 
Cooperation:
national 
Title:
Scenario planning for innovation development: an overview of different innovation domains 
Abstract:
Innovations expressed by customers are often unstructured, un-clear, and ambiguous, making it difficult to interpret customers? contributions, integrate them into a company?s R&D; department and transfer them into comprehensible requirements for the de-velopment of product, service or software innovations. In order to close this gap, the paper presents scenarios as a technique to support the communication between customers and developers along the R&D; process and to reduce feedback cycles. A basic...    »
 
Intellectual Contribution:
Discipline-based Research 
Book / Congress title:
R&D Management Conference 
Congress (additional information):
Norrköping, Sweden 
Year:
2011 
Month:
Jun 
Key publication:
Nein 
Peer reviewed:
Ja 
International:
Ja 
Book review:
Nein 
Commissioned:
not commissioned 
Professional Journal:
Nein